Your Go-To Place for Selling Gold in Milan and Lainate

Selling gold is not just an economic decision but one that requires trust. ORO97 was established with this mission: to provide a safe, professional, and transparent service for selling gold and precious items. We operate in compra oro Milano and Lainate, with easily accessible stores and a team ready to assist you at every stage of the valuation process.

Gold Selling: Where Expertise Makes a Difference

Not all gold buyers are the same. The difference between a simple business and an industry leader lies in technical expertise, clear information, and the compro oro milano centro to customers. At ORO97, you can count on experienced appraisers, state-of-the-art equipment, and an approach focused on maximum customer satisfaction.

Our valuation process is fully transparent and happens in your presence. We weigh the gold using certified scales, test the purity, and explain every step, with no rush or pressure.

Our Locations: Convenience and Service in Milan’s City Center and Beyond

Our stores are conveniently located in two strategic locations:

• Viale Cassala 23, Milan – ideal if you are looking for a gold buyer in Milan city center that is reliable and professional
  
  

• Via Sempione 18, Lainate – perfect for those outside Milan but still looking for professional service
  
  

Both locations are open compro oro milano centro, from 10:00 AM to 7:00 PM, with continuous hours. You can visit us anytime, without an appointment, and receive a free and non-binding valuation.

Maximum Valuation for Your Gold

At ORO97, we constantly monitor international gold prices, so we can offer you the highest price available in the market. Whether you want to sell damaged jewelry, gold bars, coins, or antiques, we guarantee an offer aligned with the real value of your gold.

Thanks to our experience, we are also able to recognize vintage or branded jewelry, offering even better prices for high-value items.

Instant Payment: Cash or Instant Bank Transfer

One of the most appreciated aspects by our clients is the speed and transparency of payments. Once you accept the valuation, you’ll receive immediate payment: you can choose between cash (within legal limits) or an instant bank transfer to your account. No waiting, no complications.

Everything is done legally, securely, and documented, fully respecting current regulations.

Buy Gold in Milan: Invest in the Ultimate Safe-Haven Asset

In addition to buying and selling, ORO97 is also the right place for those looking to buy gold in Milan safely. More and more people are choosing to invest in physical gold to protect their savings from inflation and economic crises.

We offer certified gold bars, investment gold coins, and personalized consulting services. Every piece comes with a guarantee and certification. Whether you want to start with small quantities or make a larger investment, our experts will guide you through the best options for your needs.

Not Just Gold: We Also Buy Silver, Diamonds, and Watches

ORO97 isn’t limited to gold. We also purchase silver, diamond jewelry, luxury watches, and platinum. We use professional equipment to ensure an accurate and reliable valuation. If you have an old watch, a necklace with precious stones, or silver items you no longer use, bring them to us to find out their true value.

Every item is assessed by experienced personnel, with attention to both the material value and aesthetic and commercial quality.

Clear Service, No Pressure

Our philosophy is based on respect and transparency. We will never pressure you to sell unless you are convinced: the valuation is free and without any obligation. You can bring your items, learn their value, and make your decision with complete freedom.

We also offer full consultancy for those wishing to sell large quantities of gold or valuables, with private appointments available to ensure maximum confidentiality.

Gold Buyer in Milan City Center: Reviews That Speak for Themselves

Those who have chosen us in the past continue to return and recommend us. Here are some testimonials from satisfied customers:

• “I’ve tried several gold buyers, but none were as clear as ORO97. They explained everything patiently, and I received the best market price.”
  
  

• “Quick and professional experience. I went during lunch break, and in 15 minutes, I sold two broken necklaces and received immediate payment.”
  
  

• “Not just a store: knowledgeable staff, clean and safe environment. Highly recommended.”
  
  

If you are looking for a gold buyer in Milan city center where you feel secure and treated with respect, you’ll find all of that at ORO97.

Who We Are: A Team of Experts Ready to Assist You

Our team consists of professional appraisers, trained to provide high-level service, always with courtesy and availability. We put customer needs first, with a human and transparent approach. We are not just merchants, but consultants at your disposal.

We constantly update ourselves on market trends and changes in gold prices, to always offer you the best possible valuation.

Frequently Asked Questions

Do I need the receipt for the jewelry to sell it?
No, you only need to bring a valid ID. No receipt or original packaging is required.

How long does it take to sell my gold?
Usually, less than 15 minutes, including the valuation.

Do you offer home appraisals?
For large quantities or specific requests, we can arrange private appraisals by appointment.

Conclusion: Maximize the Value of Your Gold with ORO97

ORO97 is your trusted partner for turning unused gold into cash, or for safely buying gold in Milan with full transparency. Whether you need a free valuation, want to sell an old ring, or invest in gold bars, our team will assist you with professionalism and honesty.

Visit one of our stores in Milan or Lainate and find out why more people choose us every day. Your gold has value, and ORO97 helps you get the most out of it.