11 Creative Ideas to Make Your Corporate Event Interactive

Corporate events are part of the activities hosted by companies. They are opportunities to create memories, network, and engage with each other. Although the main goal of corporate events is to communicate with each other, they should still be enjoyable.

Corporate event management should include creative and impactful activities. These can encourage guests to participate and have a great time throughout the event.

However, with all the possible ways to ensure that activities are interactive, it can be overwhelming to choose. In this article, we’ll list some of the most popular and effective ideas to help you get started.

1. Fun Icebreakers

Start the event with fun icebreakers that can encourage guests to interact. Some of the icebreakers you can try include trivia games, two truths and lies, and bingo. Of course, if the winners can receive tokens, they can become more interested in participating.

The icebreaker should be as light as possible so that it’ll just energise the participants, and not wear them out.

2. Live Polling and Q&A Sessions

Presentations don’t have to be boring. They need to be engaging, organising live polling or a Q&A session is a must. Besides, presentations shouldn’t be one-way. Even if each presenter has enough time to speak on their own, the audience should also have time to ask questions or suggest a more interactive session.

3. Gamify the Experience

If you want to enhance the gamification of activities, you can do them in the form of virtual games, scavenger hunts, or leaderboards. Most people are aware of how these games were originally played, so it’s easier to give instructions. However, ensure that the games are related to the main theme for a more organised corporate event management.

4. Hands-On Activities or and Workshops

Some corporate events call for hands-on activities, such as having a DIY station, creative challenges (like painting, building blocks, and cooking classes), and skills development. If the participants are interested in improving their skills, hosting workshops is a great option. However, in some cases, guests don’t prefer too much participation, so you can survey whether they prefer this kind of interaction.

5. Themed Breakout Sessions

Guests often aim to use their time in a more productive way. However, many corporate events, especially informative ones don’t cater for all interests. So, if you want to organise a more specialised type of discussion, you can include theme breakout sessions. A breakout session is when a specific group of people discuss their same interests.

6. Utilise Augmented Reality (AR) and Virtual Reality (VR)

In the digital age, the rise of Augmented Reality (AR) and Virtual Reality (VR) is becoming more popular. Whether you’re releasing a new product line, or presenting new projects, you can utilise the advanced technology of AR and VR. These can help intrigue the guests, and encourage them to participate more.

7. Social Media Challenges

Utilise social media as a part of your interactive activities. You can encourage the guests to share their experience and add photos. You can also create an online quiz or poll that the participants can answer and share on their accounts. So aside from the posts you share on your social media accounts, the participants can also have access to the shares of their colleagues.

8. Interactive Food and Beverage Stations

Have you noticed that the eating time is usually boring, and can be the time when guests feel sleepy after having a meal? Having interactive food and beverage stations can improve the interest of the participants to stay, and finish the event.

Some interactive food and drinks station ideas include cocktail mixing stations, build-your-own tacos, desserts, or salads, and chefs who prepare food in front of the guests.

9. Wellness and Relaxation Zones

If the attendees need to recharge or relax for a few minutes, you should offer them a relaxation zone. This may include massage stations, yoga sessions, and quiet areas. This activity is recommended if your event lasts for a few days. However, you can also include this even if it’s an all-day event.

10. Photo Booths and Video Walls

Nowadays, almost every event usually has a photo booth or video wall. It allows guests to take pictures, and gain remembrance from corporate events. It’s also a great way to do while waiting for the event to start. However, sometimes the queue can be too long, so it’s best to have at least two photoboots if you can afford to.

11. Surprise and Delight Moments

People love surprises, even if they’re just simple. For instance, you can incorporate pop-up stores or performances, giveaways, and interactive exhibits. These things can also encourage the guests to participate, especially if they’re fans of the brand or performer you’re going to feature.

Final Thoughts

Corporate events shouldn’t just be informative, but also interactive. Aside from experiencing how to network, it can also boost morale, improve connections, and create lasting impressions. By considering the list of creative ideas in this article, you can easily start your planning process, and improve corporate event management.

ABOUT THE AUTHOR

Aliana Baraquio is a content writer for Pink Caviar Events Sydney, a full-service event management and decorative hire company located in Sydney. When she's not typing out blog posts, you can find her watching anime series or baking cupcakes.